Kanika Mohan Saxena

"Caelum Ceret Patet, ibimus illi"- Surely the sky lies open, let us go that way!

A seasoned marketing professional, a recipient of Top 100 Woman Icon of India in 2021 in recognition of outstanding professional achievement By IndiaPrime Awards .Kanika is also India's 2nd female Master Scuba Diver. Kanika Saxena has built businesses with consummate ease-From launching marquee nonfiction shows like Indian Idol and Big Boss to riding the waves of digital, she has left her mark while working with the buzziest brands like Fox Star Studios, Balaji Motion Pictures, Walt Disney, Sony Entertainment Television, ZEE TV to the media giant WPP Communications.

In her current avatar, she works as Vice President for Digital Content Services for Vodafone Idea Ltd (Vi) and commands a room with complete professional élan.Owns the outcome driven mandate to leverage content as a strategic tool and deliver Vi's overall business objective for the highly price sensitive and competitive telco environment in the India market landscape. Sheworks closely with executive leadership to develop long term content services strategy and leads a cross functional team with oversight on Partnerships & Alliances, Revenue Growth, Analytics ,Content App Development and GTM Strategy

She believes it is imperative to learn & unlearn beyond comfort zones and therefore decided to "take a break" from work to learn a new skill set which was unheard of in 2013 and became a role model for many who are reluctant to take the plunge to pursue unchartered paths. She learnt deep sea diving and completed her PADI (Professional Association of Diving Instructors) diving course from Thailandwith seven specialties in deep sea diving instruction and continues to pursue that as a second profession.

She has two entrepreneurial ventures under her belt, a restaurant - "Bong Bong" and a boutique branded content agency- Why? Stay! Calm Entertainment that has created engaging content for more than 50 +films.

In the span of her career, she has been facilitated with India's Second Female Master Scuba Diver Trainer(2013),Recipient of Excellence Award in recognition for outstanding professional achievement & contribution in Nation building by Indian Achievers Forum (2020), 50 Most Influential Professional In India at World Marketing Forum(2018), Most Talented Content Marketing Professional in the Content Marketing submit(2016),Indira Super Achievers award for outstanding performance in youth segment(2010),Star Youth Achiever Award for excellence in Marketing & Contribution to media in the youth segment at the global youth forum(2009) and Promax Award for Creative Campaign for fiction show on Sony TV(2007)