Prashant Puri

Prashant Puri is the co-founder & CEO of AdLift, a Digital Marketing Solutions company headquartered in SF Bay Area with offices in Gurgaon and Mumbai, India.

An alumnus from Columbia University, Prashant is a digital marketing expert having an extensive 13 years of industry experience. With his ability of building websites into multi-million dollar enterprises, he played an instrumental role in setting up the company and taking it to a high growth trajectory.

Recently, Prashant has also founded a new venture, Yral (pronounced 'Viral') which is a joint venture between cricketer Yuvraj Singh's YouWeCan and AdLift. Yral is a platform that connects advertisers with celebrities by leveraging their social media network.

Prior to founding AdLift, Prashant played the Head of Global Marketing at eBay's comparison-shopping arm - Shopping.com, where he established footprints of the company worldwide. Before that, Prashant's leadership role at Yahoo! revolved around cutting edge technologies that focused on driving synergies between search and display.

In 2005, he successfully nurtured A&T Interactive into the second largest local search player by leading their foray into the digital marketing world.

Vetted as an industry expert and veteran, Prashant is being invited to speak at numerous digital marketing conferences and conventions around the world, including SMX, SES and Pubcon; and has contributed to several search marketing journals including Search Engine Journal and Marketing Pilgrim.

Today, AdLift is one of the country's top search-marketing firms, focused on delivering digital marketing ROI. To keep company's elevations high, Prashant works closely with a number of Fortune 500 companies including PayPal, eBay, Overstock & Barnes & Noble, helping them increase their search market share.

Prashant is an avid skier and loves hitting the slopes every chance he gets! In summer, he enjoys the occasional rafting and kayaking.

 

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