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Anvesha Poswalia

Digital Brand Manager, Asian Paints

Anvesha Poswalia

Digital Brand Manager
Asian Paints

Biography

A passionate marketer, Anvesha is currently responsible for the digital marketing strategy of Asian Paints. Anvesha was placed in “40 Under40Digital Leaders” by Social Samosa and in “Top 100 Digital Marketers in India” by Adobe and Paulwriter in 2018. A thought leader in her field, she has been a speaker at various conferences, including B2B Online Asia at Singapore and her guest articles have been published in various content portals like afaqs!, tvnews4u.com. She was featured in “Top 50 Most Influential Digital Leaders” in 2017 by CMO Asia and World Marleting Congress. She was also instrumental in winning several awards for Asian Paints at Goafest, IDMA and CMO Asia awards.

Her journey started with Google, where she worked closely with clients like Sephora, Gap and Jet Airways to help them build successful strategy for their marketing campaigns across the Google ecosystem. Following which, she transformed the marketing strategy at Travelyaari.com and set up a strong base with an efficient team.

She is extremely excited and optimistic about the adoption of digital technology and is looking forward to how digital is all set to change the shape of marketing.

 

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